Inspired by Emirati culture and local heritage, the annual festival is held under the patronage of His Highness Sheikh Mohammed Bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces.

The festival features many events including:

- Camel Auctions
- Camel Races
- The Traditional Market
- The Dates Competition
- Poetry
- Photography
- Folk music
- The Falcon Competition
- Saluki and horse races as well as other traditional activities